Catalyst E-Commerce LLC was founded on a simple belief: e-commerce growth shouldn't be scattered across five vendors who never talk to each other. So we built one team that owns it all.
Catalyst was founded in Walled Lake, Michigan by Tina Butterfield after a decade of scaling consumer brands from the inside. Time and again she watched promising companies stall — not for lack of ambition, but because their storefront, ad agency, email tool and 3PL were all pulling in different directions.
Catalyst exists to fix that. We assemble the strategists, engineers, marketers and analysts a growing brand needs into a single accountable team — one roadmap, one set of numbers, one partner who treats your P&L like their own.
Today we operate the commerce engines behind brands across beauty, apparel, outdoor, home and CPG — and we're just getting started.
If a metric doesn't connect to revenue, margin or retention, it doesn't make the report. We optimize for the bottom line.
Live dashboards, honest forecasts, and the truth even when it's inconvenient. You always know exactly where you stand.
We ship weekly and test relentlessly — but every decision is grounded in clean data, never guesswork.
The people in your kickoff are the people doing the work. No bait-and-switch, no junior hand-offs.
Every account, store and pixel is built under your ownership. We're a partner, never a gatekeeper.
We're not chasing one good month. We build durable engines that grow more efficient every quarter.
A decade scaling consumer brands from the inside. Tina sets strategy and owns every client relationship personally.
Runs the media and creative engine. Ten years of full-funnel performance across D2C and retail media.
Leads storefront and headless builds. Obsessed with Core Web Vitals and conversion-first architecture.
We take on a limited number of new partners each quarter so every brand gets senior attention. Let's see if we're a fit.